Case Study: Call Center

Call centers that optimize their human capital can significantly increase efficiency and productivity. This was the intent of our example company, a customer service center which had launched eight years previously with one healthcare client. Last year, when they...

Case Study: Small Manufacturer

Today’s example company is owned by a woman who starting making soap as a creative outlet. She started selling her handcrafted, all-natural soaps only because acquaintances asked if they could purchase them. She wasn’t planning to launch a business. She...

Case Study: Day Spa

An upscale day spa doesn’t just sell facials and detox scrubs, they sell an experience—an escape from the demands of everyday life. Spa staff need to be extremely attentive to their clients’ needs to create the optimal spa experience. To maintain a...

Case Study: Tech Firm With Remote Employees

Telecommuting is a valuable perk our example company offers its tech associates. The software development firm has 18 permanent employees and hires contract workers on an as-needed basis. The organization operates completely from a virtual office and benefits from the...

Case Study: Landscaping Business

Today’s case study focuses on a landscaping business with 18 full time employees, 6 part time workers, and 15-20 seasonal contractors during peak months. The company provides landscaping and lawn maintenance services to businesses and residential customers in a...

Case Study: Cabinet Shop

Running a small manufacturing shop in the United States is not for the faint of heart. We have seen so many proud “Made in America” operations die due to foreign competition and the recession that those unfamiliar with the industry might be surprised to...